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Practical Information for Florida Environmental Professionals


Readership Demographics

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Your marketing message will reach key individuals in the environmental industry--public and private sector professionals including environmental engineers, consultants, geologists, scientists and regulatory compliance managers; hazardous waste engineers and contractors; water and wastewater managers and supervisors, plant managers, EH&S managers, public utility and public works directors; project managers--people working daily to address the tough challenges of maintaining a clean and healthy environment here in Florida.

Our broad yet well-defined target audience provides deep market penetration to readers in Florida with decision-making and decision-influencing responsibilities. The Florida Specifier, now in its 35th year of publication, is distributed to over 9,000 environmental professionals each month. Total monthly readership is estimated to be over 25,000. 95% of these readers are in Florida, the balance primarily in the southeastern states.

Business Sector
Private 72%
Public 28%
Company Profile
Environmental Engineers, Scientists and Consultants 38%
Federal, Regional and State Agencies,City & County Government 30%
Industrial Firms, Environmental Compliance Managers 18%
Contractors 6%
All Others 8%
Readership Titles/Positions
Executive (President, VP, Owner, Director, etc.) 51%
Technical (Engineer, Project Manager, Designer, etc.) 33%
Operations 8%
All Others 8%

Our readership is a combination of paid and controlled circulation. Many of our monthly readers have enjoyed the Specifier for quite some time--some well over two decades. Others are relatively new to our circulation database.

We obtain many of these new readers through our web site, http://www.enviro-net.com/. Others come from industry event attendee lists, professionals and trade association membership roles, purchased lists and other industry sources.

We pride ourselves on our publication's overall environmental industry market penetration in all the major market segments in Florida including drinking water treatment, industrial and municipal wastewater treatment, soil and groundwater cleanup, waste management, air quality, laboratory services, engineering, consulting services and many more.